Authentic Flavor Shouldn’t Require an Entire Day.

Traditional birria delivers unforgettable flavor, but preparing it from scratch can take hours and require a long list of ingredients. Hugo’s Marinade was created to preserve the bold flavors people love while simplifying the preparation.

Each bottle combines dried chiles and seasonings into a ready-to-use marinade. Pour it over the meat, add water, cook, and serve. One 12 oz bottle seasons up to 4 pounds of meat and can make more than 20 tacos, depending on serving size.

The Hugo’s Difference

Authentic Mexican Flavor

No MSG

Made for Convenience

More than a Marinade

Rich chile and spice flavor inspired by the birria people know and love.

Bold flavor without added MSG or artificial colors.

Skip the toasting, blending, and straining. Pour, add water, and cook.

One Bottle. Plenty to share.

Bring Authentic Birria to your Table

Great food brings people together. Hugo’s Marinade makes it easier to serve a memorable meal without spending the entire day in the kitchen.